by Chris Ramey | Mar 11, 2022 | BLOG, Branding, Business Planning, Marketing, Retail
You have lots of competitors if you sell a product. But none if you sell yourself. It is easy for you to believe that consumers are buying products. You’ve probably been taught that’s why they visit your website, call you or walk in your door. In fact, they are...
by Chris Ramey | Mar 6, 2022 | BLOG, Marketing
“Because the purpose of business is to create a customer, the business enterprise has two – and only two – basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of...
by Chris Ramey | May 9, 2021 | Appliances, BLOG, Design, Flooring, Furniture, Luxury, Outdoor Living
The end of COVID is inching nearer. Millions of us are anxious to celebrate with our families, travel, eat out, take cruises, return to places of worship, attend weddings and enjoy our freedom. Great news for the world. But not necessarily good news for any firm...
by Chris Ramey | Dec 9, 2020 | BLOG, Branding, Design
The continued expansion of wealth over the last 15 years should have been positive for all who serve the affluent. But that is not what happened. The evolution of technology and the democratization of almost everything has not treated every category fairly. The trap...
Recent Comments